Case Study

Increasing Hiring Efficiencies at Intek Cleaning & Restoration

How Team Engine simplified one cleaning company's hiring process, helped them respond to qualified applicants faster, and improved the effectiveness of communications with a tech-resistant workforce.

Sunny was using a variety of methods to source candidates and had to independently manage applications within each source. Tracking was inefficient, which caused her to be too late to respond to good candidates. Calling as her primary source of contact was not proving effective due to individuals screening calls from a number they didn't recognize, not setting up their voicemail, or simply not checking their voicemails and emails. With over 150 employees, she was also having trouble connecting with her field staff who rarely have a physical presence in the main office.

AT A GLANCE

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Challenges

  • Continuously hiring for growth and turnover
  • Managing & responding to applications on multiple platforms
  • A decrease in walk-in applications due to the pandemic
  • Connecting with applicants on the phone
  • Tech-resistant workforce

Outcomes

  • Reduced time to hire by 50%
  • Reduced time to contact applicants from 3 days to <24 hours
  • Eliminated time wasted on phone tag
  • Regular contact via text message with field workers who rarely visit the main office
Intek Cleaning & Restoration - Case Study on Hiring and Retention for Professional Cleaners

Simple Tools for a Tedious Process

Like most HR managers, Sunny has a lot on her plate. Because of Team Engine, she can get all of her daily recruiting done in less than 30 minutes, whereas it used to take her hours. With Team Engine's hiring dashboard, Sunny now gets a quick update on what's changed since she last logged on, and gives her instant visibility to applicants from all sources. She says it's so quick and easy to use that she even checks applications and messages on the weekend to make sure she's first to respond to the job-seekers who apply.

Intek Cleaning & Restoration - Case Study on Hiring and Retention for Professional Cleaners

Casting A Wider Net in Recruiting

When Intek noticed a decrease in walk-in applications due to the pandemic, leadership was concerned about reaching their blue-collar demographic online. Team Engine helped Intek pick up the slack by making sure they were quick to respond to the online applications they did receive with text message automations. Further, Intek found more qualified and engaged applicants through the use of Team Engine's Smart Filters, which removed unresponsive or unqualified applicants from the pool altogether. It also quickly replaced their walk-in applicant traffic by allowing them to source from a new, broader set of audiences by posting jobs in less competitive spaces online (like on social media) and by leveraging Team Engine's employee referral automations.

Employee Text Messaging Platform

Reaching a Distributed Workforce with Text Messaging

Sunny was also experiencing challenges in communicating with her tech-resistant workforce—many of whom clock in remotely and get direct deposit, and are therefore not in the office for months at a time. After having little success with a generic texting software tool, she was elated to find that Team Engine addressed some of the key obstacles she encountered using texting software to engage her workforce. Team Engine allows her to manage text message conversations from her computer, while also eliminating the maddening chaos of group texting. Most importantly, she's now successfully delivering all messages to all employees.

Intek's Recruiting, Hiring & Communication Goals:

  • A way to accept digital/online applications
  • More diverse applicant sources
  • A more efficient process/channel for applicant outreach
  • A better response rate on applicant outreach
  • An easy way to reach employees with timely information

Team Engine's Recruiting, Hiring & Communication Solutions:

  • Digital applications: The process of posting a job in Team Engine simultaneously creates a digital application for the position, which feeds all new candidates directly into the dashboard. Then, users can seamlessly embed all active jobs on their website's Careers page for discoverability.
  • More diverse applicant sources: Automatically distribute jobs to all major career sites and in less competitive places (like on social media) while also leveraging an automated employee referral system.
  • Better applicant outreach: Team Engine automatically asks applicants follow-up questions by text message within minutes or hours of their submission. This timely outreach on blue-collar workers' preferred channel of communication keeps them interested and engaged.
  • Employee communication: Team Engine users can send unlimited text messages—the preferred channel of communication for blue-collar workers—to all of their employees for no additional fee.

Intek's Most-Loved Features

Applicant Text Messaging

Sunny says that texting with applicants has cut down on all the back and forth communication that comes with trying to catch someone on the phone. This gets applicants in the door faster and frees up Sunny's time to focus on other value-add activities. Not to mention, she's no longer sending work texts from her personal phone!

Recruiting Dashboard

Sunny no longer has to log in to multiple platforms to find out who has recently applied and how to get in touch with them. Regardless of where or how they applied, all candidates are funneled into the Team Engine dashboard and automatically qualified by Smart Filters and automated text messages.

Intek Cleaning & Restoration - Case Study on Hiring and Retention for Professional Cleaners

If your employees are doing their jobs out in the world without access to a computer, Team Engine is a great solution. My distributed workforce is low-tech, but everyone knows how to text. To be able to communicate with them in that way—for them to be able to have a private, secure conversation with HR—that’s been critical in helping our field staff feel more connected to the company & our culture.

Sunny Holtz - Intek Cleaning and Restoration

Sunny Holtz

HR Manager

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