What We’re Looking At: COVID-19 and Blue-Collar Businesses in The Digital Age

The world is changing, and we’re all trying to figure out our “new normal,” but one thing has stayed the same: the decline in career interest in the blue-collar sector. This week we looked at articles that show us how to solve this interest decline, and how small businesses can adjust to the new changes that have come with the pandemic. 

Fixing The Information Gap With Skilled Trade Careers

Bill Darcy, CEO of the National Kitchen & Bath Association, looks into how our assumptions of stigma against blue-collar jobs are wrong. The issue at hand isn’t that people look down at blue-collar jobs; they don’t know anything about these jobs. People nowadays are less likely to know someone in the skilled workforce and aren’t taught about their alternatives anymore. Bill discusses the solutions to the information gap in his LinkedIn article here

Why Skilled Trades Can Lead The Jobs Recovery And Enjoy A Brighter Future - Klein Tools Front-Line Insights

Marco Annunziata, the former Chief Economist for General Electric, looks into how blue-collar jobs can bounce back faster than other occupations from the pandemic. With growing opportunities in the skilled trades market, young people might turn to blue-collar careers, closing the skills gap. You can read about Marco’s insights here

Navigating COVID-19: Reopening and Rebuilding Small Business

SHRM, the Society for Human Resource Management, has come out with a series called Navigating COVID-19. Team Engine has focused on looking at their data for Rebuilding Small Businesses. They’ve gathered information on the effects of the pandemic on small businesses and what these businesses are doing to move forward. To see what other small businesses are doing during this time, head over to their page and download the full findings. 

5 Reasons Why Small Businesses Need Digital Marketing to Survive the COVID-19 Pandemic

Everyone knows that small businesses took the hardest hit during the pandemic. As places are reopening, and companies are trying to get back on their feet, there are other ways to make sales again without relying on people coming in. Here is a guide to digital marketing for small businesses that can help you reach a new customer base. 

At Team Engine, we look to help small businesses in all aspects. We want to provide you with useful information and give you the technology to better build and manage your teams. If you’re looking for new solutions for your business, connect with one of our software specialists who will guide you through our solutions that are purpose-built for blue-collar.