Desiree Grosman

Desiree Grosman

Desiree Grosman is a copywriter with 7 years of experience. Trained in direct-response writing, Desiree is passionate about helping contractors build relationships with homeowners and increase sales. Her content marketing and copywriting skills are tailored specifically for businesses in plumbing, HVAC, and construction. Learn more at CapitalCopywriter.com.


14 Construction Job Boards for Finding Top Talent

14 Construction Job Boards for Finding Top Talent

Leverage these 14 construction job boards to connect with more qualified candidates who have experience in the skilled trades or as construction laborers.

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Community Involvement as a Tool for Recruitment

Community Involvement as a Tool for Recruitment

The key to successful community engagement lies in finding a project that aligns with the values of your business and the solutions it provides.

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The Ultimate Recipe for Optimizing Your Careers Page

The Ultimate Recipe for Optimizing Your Careers Page

An easy-to-follow recipe that will help you rank your job posts and careers page on Google, so you can start receiving more qualified applicants!

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The 11 Most Important Landscape Interview Questions to Screen Candidates

Landscaping Interview Questions

Landscaping interview questions to help you get to the heart of who candidates are by assessing their skills and abilities.

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5 Biggest Mistakes When Writing a Construction Worker Job Description 

5 Biggest Mistakes When Writing a Construction Worker Job Description 

By avoiding these common pitfalls, you can make sure your job descriptions are attractive to the prospective candidates you really want to hire!

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ContractorCoachPRO's Recipe for Building a Culture That Drives Results

ContractorCoachPRO's Recipe for Building a Culture That Drives Results

The energy that comes from having employees who are passionate and excited to be part of your company’s exceptional culture is an invaluable asset.

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How to Tap Into A Hidden Pool of Talent Using Career and Technical Education Programs

How to Tap Into A Hidden Pool of Talent Using Career and Technical Education Programs

If you aren’t already taking advantage of the potential that CTE offers, now is the time to get involved and make Career and Technical Education a priority.

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